Pen Pal Kids’ Club

Pen Pal Kids’ Club is a website that is as entertaining as it is educational, as it encourages kids to make friends with other kids around the world. At the time of the site’s launch, it was powered by Encyclopedia Brittanica Kids and lauded for the features that ensured safe participation for children. I was brought into the project initially to help with copywriting, however, I ended up taking on a more strategic role as I handled public relations, plus social media and blogging. In addition to helping to host an international launch party online, I also leveraged my contacts to have the site’s launch day proclaimed by Columbus Mayor Michael Coleman as Pen Pal Kids’ Club Day.

 

Solutions:

  • Blogging
  • Branding
  • Copywriting
  • Creative Direction
  • Event Planning
  • Media Relations
  • Public Relations
  • Social Media Content
  • Social Media Strategy

 

Please click thumbnail to enlarge image

Billboards

Las Vegas

PenPal

Time SquarePPKC Billboard

 

Press Releases

PPKC_SAFE_SOCIAL_FOR_KIDS RELEASE 

PPKC_SOCIAL_MEDIA_PARENTS_RELEASE

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